Friday, 17 April 2009

Squeeze the pips

So it’s all go for the IPL or SAPL. Am I excited? Well, no and here is why: I will not be watching it because it's subscription only and on a channel that hardly anyone has. I could pay another £40 (two month subscription) but am I really that bothered... If I, a cricket fan, cannot be bothered to pay then the IPL is a non-event in the UK and will remain that way until it has had at least a year on a free channel.

Four years ago the UK went Ashes crazy, helped of course by the England team actually doing well! Will there be as much fuss this time around? Well, no and here is why: people will not be watching it because it's subscription only. Four years ago the Ashes was on free-to-air TV. This time around, if you do not already subscribe to Sky Sports, it will cost at least £35 a month to watch the Ashes – with a minimum 12 month contract! £35, that is just not going to happen for a lot of people. Even if a miracle occurs and England are pushing for a win, the Ashes will not have anywhere near the following they had four years ago.


Mahesh said...

Rob said...

Yep, I think he has it pretty spot on.

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